Media Industry - QS 311 - Global Media Systems

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Gale Business: Insights This link opens in a new window
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This innovative resource includes company profiles (with corporate parent/sibling relationships), industry rankings, products and brands, investment reports, industry statistics, financial ratios, case studies, and corporate chronologies and history. Coverage is from 1980-present.

1. Start by selecting the Advanced Search link.

2. In the search box type: Encyclopedia of Global Industries.
3. In the drop down menu, highlight Publication Title.

4. On the Results Page, in the Search Within Results box, type your industry. eg. television

5. Scroll through the results and select the reports you need.

Business Searching Interface This link opens in a new window This is an enhanced interface for Business Source Premier which allows users direct access to screens for browsing Company or Industry Profiles and Country or Market Research Reports.
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In addition, the following source types are included: academic journals, SWOT analyses, trade publications, industry profiles, company profiles, market research reports and product reviews.

1. In the Browse area, select: Industry Profiles

2. In the Publications screen, type any word that describes your industry. For example, "media".

3. Scroll down to find the industry report for your country.

Center for International Media Assistance Dedicated to improving U.S. efforts to promote independent media in developing countries around the world.