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Competitive Analysis Checklist

Here's a quick list to review for information you might need or want about a company when you are gathering together information for a project.

Introduction

Here's a quick list to review for information you might need or want about a company when you are gathering together information for a project. Many of these items can be found through the various help guides found on the site: Business Subject Guides. Keep in mind these three important questions when starting a research project:

  1. What do I need to understand about my target company?
  2. What information or data will help me arrive at that understanding?
  3. What will I do with the information once I have it?