This is a pretty cool site for finding out what kind of content is resonating on social media, as measured by what is being shared the most. It is simple and intuitive to use, but still offers useful search filters for narrowing results. There is also a function for locating influencers and for receiving daily alerts. The paid version provides a longer listing of where content is being shared, as well as unlimited top content, influencer and trending searches. Consider this site if you need to find out which words, phrases, brands, or other text based content are being shared most frequently on social sites.
No doubt you’ve heard that for an increasing number of social media users, especially younger ones, the photo sharing site Instagram has become the “go to” platform to share and connect. But until the site rolled out its advanced search and tagging functions this summer, it had a limited potential for business research and intelligence. This piece provides a nice step-by-step overview of how those new Explore and Search functions can be leveraged, and not just for marketing, but for learning about business trends and for other business research applications.