Nexis Uni has access to 22 publications from New Strategist Press. New Strategist publishes a series of titles that track consumer demographics and trends across generations and industries, providing concise and clear data for those with an interest in marketing, product development and consumer research.
To access all of the New Strategist titles:
1. From the top of the screen, select the down arrow icon next to Menu.
2. Select: All Sources.
3. In the Search Within Sources box, type: New Strategist, then Search.
4. In the large area of the screen, you'll find all the titles that are published by the New Strategist. Scroll through and find a title that sounds like it will target your need.
5. Once located, slide to the right and use the down arrow key.
6. Highlight: Get Documents
Entertainment and Leisure Market Research 2022
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Restaurant, Food, and Beverage market research 2022
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Retail and E-commerce market research 2022
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Healthcare business market research handbook 2017-2018
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The handbook presents a comprehensive analysis of the $3.2 trillion U.S. healthcare marketplace with the most recent statistics and data available.
Healthcare business and market data are scattered through a myriad of sources. The value of the handbook is that it compiles top-line data into a single easy-to-use reference, with information sourced from over 70 professional organizations, federal health agencies, top market analysts, and news sources. The handbook includes assessments and discussions on topics such as quality and patient safety, electronic health records, patient satisfaction, health plan ratings, Medicare and Medicaid, prescription drug use, top issues confronting hospitals, and more.
Over 900 website links - directly embedded into the electronic edition - will direct you to additional market research information and other resources.
International consumer markets 2016-2017
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Brand Loyalty Brand Preferences Consumer Attitudes Consumer Behavior Consumer Spending Consumption |
Customer Feedback Customer Satisfaction Demographics Elasticity of Demand Market Segmentation Market Segments |
Niche Marketing Product acceptance Product choice Propensity to consume Purchasing Power Social Conditions and Trends Target Markets |
| Conduct the search as follows:
Start with the company or industry or product or brand Then, combine with any of the search terms in the previous chart:
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affluent market African American market Asian American market Baby Boom market Demographics Ethnic market |
Gay & Lesbian market Generation X market Generation Y Green market Hispanic market |
Mature market Men's market Minority market Women's market Youth market |
Consumer Behavior - United States
Consumer Preferences
Consumers - Attitudes
Consumers - United States - Statistics
Demographic Surveys
Market Surveys - United States - Statistics
Public Opinion - United States
Social Surveys
